Manly Harbour Gallery Brand Development
Design a full set of brand guidelines, identity + strategy. The branding needed to inform other aspects of the gallery’s business, such as my advertising, catalogues, exhibition promotions, webpage, social media channels, ecommerce store, etc. The company was a startup, so a totally blank slate!
“That’s been one of my mantras — focus and simplicity. Simple can be harder than complex; you have to work hard to get your thinking clean to make it simple.”
“I think if you do something and it turns out pretty good, then you should go do something else wonderful, not dwell on it for too long. Just figure out what’s next.”
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